There are different talks going on the web about Alexa rankings. Most of the blog/website owners gets disappointed after seeing their Alexa rank in lakhs and billions. It’s due to the wrong measures taken to increase or maintain a decent Alexa Rank. Alexa ranks each website based on the number of visitors it receives. The top ranked website, Google has an Alexa rating of 1 and Facebook of 2. Less popular sites could be ranked up to 5,000,000. We will find many articles on Web to improve Alexa rank, it may seem confusing on which one to follow. Here we will see some Epic ways to improve Alexa Rank.
In order to improve Epic Magazine’s Alexa rating, we spent about three months combing the web to find tips, secrets, and proven strategies for increasing Alexa ranking. Unfortunately, many of the sites offering advice didn’t even have a high-ranking themselves. Finally we discovered a number of sites ranked within the top 100,000 that were all applying the same “Alexa techniques” to improve their ranking. We’ve begun implementing a number of these techniques and improved our Alexa ranking by 202,360 spots in just one month.
The basis for many of these techniques is the fact that your Alexa ranking is based on reach and page views. However it only counts those who visit your site and have already downloaded the Alexa toolbar. Anyone can download the toolbar for free which is automatically added to your browser and tracks the sites you’re visiting. Increasing visits from those who do not have the Alexa toolbar installed will not help your Alexa ranking.
We’ve summarized the Epic strategies that we had applied for Epic Magazine
1. Alexa Toolbar
Download the Alexa toolbar and use it every day to visit your own website. Alexa even gives you the ability to co-brand the toolbar with your own logo and give it away. You can download the toolbar here: http://www.alexa.com/toolbar?utm_source=top-nav&utm_medium=www&utm_campaign=toolbar
2. Ask Visitors to Rate Your Website
Encourage your website visitors to add their positive testimonials on Alexa’s detailed listings page for your website. This can be done by placing a link to the appropriate Alexa page on your website and asking visitors to “Click here to rate this website”. You can find your detailed Alexa page here: http://www.alexa.com/data/details/?url=epicmagazine.net.
Again, just replace the name of our website (epicmagazine) with yours. By clicking on the URL, visitors will be able to reach your detailed rating page and write a review using the review link located on the left hand side of the page.
3. Write a Review
Write your own site reviews on the top 100 rated Alexa sites and include your redirect URL. The top 500 domains, according to Alexa can be found at http://www.alexa.com/topsites. When you write a review, be sure to use the redirection URL we discussed in number 2 above specifically for your website http://redirect.alexa.com/redirect?epicmagazine.net
4. Using Alexa Widgets
Download the Alexa ranking button, traffic history graph, info links, and other traffic counters on to the page of your website that receives the most traffic. For example, at the bottom of your home page, add the Alexa ranking box. You’ll notice that we haven’t added the traffic history graph. This is because it wouldn’t look appropriate on our home page and because Alexa is only providing detailed history on the top 100,000 sites. So if you’re not in the top 100,000, site stats would not be available.
5. The ExactSeek Method
Take an inexpensive ad out on the ExactSeek search directory at ExactSeek. Search engine results are directly correlated with Alexa rankings. You’ll notice that if a website is highly ranked on ExactSeek, chances are that it will be highly ranked on Alexa.
6. Get in DMOZ
Get listed on as many search engines as possible by placing a free listing in DMOZ. This is the largest human edited directory on the web and is co-branded among hundreds of thousands of sites. Be patient though, it often takes up to 5 months before you see your website listed after submission. Even though it takes longer than it should, you have little say in the matter because it’s so widely used across the Internet.
These simple Alexa strategies are easy to implement and will make a huge difference in your Alexa ranking. Ultimately you want visitors to do more than visit your home page, you want them to interact with your site. Be sure to optimize your home page for SEO purposes, ease of use, and interaction. Creating a positive user experience will get visitors to return again and again. Good Luck